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Preparing Your Logo for Embroidery: Files, Sizes, Colours and Digitising

For embroidery, send your logo as a vector file (AI, EPS, SVG or PDF) or a high-resolution PNG, keep text at least 6 mm tall for embroidery or 3 mm for woven, keep lines at least 1 mm thick, and limit the design to about 8 to 12 colours. The artwork is then digitised into a stitch file, which may simplify very fine detail.

Buying Guides 6 min read

Logo artwork on a laptop screen beside the digitised stitch-file preview and the finished embroidered patch

Key takeaways

  • Vector files (AI, EPS, SVG, PDF) give the cleanest result.
  • Embroidered text needs about 6 mm height; woven about 3 mm.
  • Keep lines at least 1 mm thick and avoid tiny gaps.
  • Use solid colours with Pantone numbers; gradients need printed patches.
  • A sketch or photo is enough to start; we can redraw it.

What file should you send?

The best file is a vector, because it is made of shapes rather than pixels and scales to any size without blurring.

File type Good for embroidery? Notes
AI, EPS, SVG Excellent Original design files; ask your designer for these
PDF (vector) Excellent Export from design software, not a scan
PNG (300 DPI at final size) Good Transparent background helps
JPG (high resolution) Acceptable Avoid heavily compressed images
Screenshot or social media image Usable for quoting Low resolution; may need redrawing
Photo of a sketch Usable We can redraw it into a clean design

If you only have a low-resolution logo or a sketch, send it anyway. It is enough for a quote, and the design can be cleaned up as part of the mockup.

How small can text and lines be?

Thread has a physical thickness, so very small details close up. These are the practical minimums:

  • Embroidered text: about 6 mm tall for capitals, more for script or thin fonts
  • Woven text: about 3 mm tall, because woven thread is much finer
  • Lines: about 1 mm thick for embroidery; thinner lines may disappear or be thickened
  • Gaps between shapes: about 1 mm, or they fill in

If your logo has a small tagline, a web address or fine detail, consider woven patches instead of embroidered. Our comparison of embroidered vs woven patches explains why.

How many colours can a patch have?

Embroidered and woven patches use solid thread colours. Most designs use 8 to 12 colours at most; beyond that, small areas become hard to distinguish. Fewer colours with strong contrast usually look sharper.

Embroidery and weaving cannot reproduce smooth gradients, shadows or photographs. If your design relies on them, choose printed patches, which use dye sublimation to reproduce full colour.

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How do you specify exact colours?

The most reliable way is a Pantone (PMS) number for each colour, usually found in brand guidelines. If you do not have them:

  • Send a photo of a physical item in your colours, taken in daylight
  • Describe the colours ("club maroon, not wine red")
  • Check the mockup on more than one screen

Thread colours are matched as closely as the material allows.

What is digitising?

Digitising is the process of turning your artwork into a stitch file, the instructions an embroidery machine follows. A digitiser decides:

  • Which stitch type to use for each area: fill stitches for large areas, satin stitches for text and outlines
  • The direction of stitches, which affects how light catches the thread
  • The order of colours and layers
  • Where fine details need thickening so they stitch cleanly

Good digitising is why one embroidered logo looks crisp and another looks messy, even on the same machine. It is included in your quote.

What changes when a logo is turned into a patch?

Expect small adjustments, which are shown on the mockup:

  • Very thin lines thickened slightly
  • Tiny text enlarged or simplified
  • Small gaps between shapes closed or opened
  • Gradients replaced with solid colour bands (unless printed)
  • Similar colours merged

Ready to spec type, size, backing, and quantity? Open the quote form for a free 12-hour mockup and Ireland-wide shipping after approval.

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We flag any change on the free mockup so you can approve or adjust it.

Preparing artwork checklist

1. Find the original logo file, ideally a vector. 2. Decide the patch size in centimetres; see the patch size guide. 3. Check the smallest text against the minimums above. 4. Note Pantone numbers or send a colour reference. 5. Remove details that will not read at patch size, such as taglines and fine print. 6. Send it with the quantity and backing through our quote form.

Common artwork problems and how they are fixed

- Low-resolution logo from a website: we redraw it as a clean vector for the mockup. - White text on a transparent background: tell us the intended background colour so the contrast is right. - Logo with a drop shadow or glow: these are removed or replaced with a solid outline in embroidery. - Very thin script font: the font is thickened slightly or swapped for a heavier weight, shown on the mockup.

Who owns the artwork?

You confirm you have the rights to use any artwork you send. We use it only to quote and produce your patches. Club crests, brand logos and other people's designs need permission from their owner.

What this guide is based on

These are the artwork guidelines Irish Customized Patches uses when digitising logos for embroidered and woven patches. Exact minimums depend on the font and design, and we confirm them on your mockup. The full ordering process is in how to order custom patches.

Frequently asked questions

What file format is best for embroidery?

Vector files such as AI, EPS, SVG or vector PDF give the cleanest result because they scale without blurring. A high-resolution PNG at 300 DPI is also good. A sketch or photo is enough to start a quote.

What is the smallest text that can be embroidered?

About 6 mm tall for embroidered capitals, and more for thin or script fonts. Woven patches can keep text readable down to about 3 mm.

Can embroidery show gradients?

No. Embroidery and weaving use solid thread colours. For gradients, shading or photographs, printed patches made by dye sublimation are the right choice.

What does digitising mean?

Digitising is turning your artwork into a stitch file that tells the embroidery machine where to place each stitch, which stitch types to use and in what order. It is included in the quote.

Do I need a professional logo to order patches?

No. Send a sketch, photo or description and we can redraw it into a clean design for your mockup. A professional vector file just makes the process quicker.

How many colours can an embroidered patch have?

Most designs work best with 8 to 12 colours at most. Fewer colours with strong contrast usually look sharper at patch size.

Ready to make custom patches for your club, school or brand? Free mockup in about 12 hours, free delivery across Ireland and worldwide shipping.

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